Music Video Analysis "Take Me To Your Leader"

 
    This music video is "Take Me To Your Leader" by the Newsboys. This video is conceptual. It's a play on the phrase, as an alien would say, "take me to your leader" The concept of the video is that Christians need to go out and tell people about Jesus. So the Newsboys are supposed to be astronauts arriving on an alien planet, and they are going to tell them about their leader.

    Some visual elements include: space: deep, line: horizontal and vertical, shape: square, color: cool and desaturated , tone: mid-range, light: overexposed, movement: -fast and slow, and rhyme: moderate. The video is also sometimes blurred out too. When the camera shows the band performing together, the overexposure comes down, but when they are shown individually, it tends to go back up. The exposure changes to show detail in their performance when their together, and less detail in needed for individual shots.
 
     Some of the key moments include the scene in the very beginning when they come down from the space ship because that's when we first see the members. This is photographed vertically. Another moment is when we see the members running through a puddle of water in slow motion. This is slow motion to emphasize the importance of their exploration. Another moment is when the band is raising a flag in the distance. This moment is photographed in slow motion, high exposure, and blurred.

    The camera is static for most of the video. The only time the camera moves around is when we see the band as a whole performing with instruments. This movement is created to give a move dynamic feel to their performance.

    This music video interprets the song in a different way, even though it is they are both based on the phrase "take me to your leader". The song is talking about Christians going out and taking them to our leader (Jesus). While the video is about astronauts landing on a planet and claiming it, and possibly taking the "alien" women back with them to meet their leader back on Earth.